Insights

Why Cyprus Is the Best Place in Europe for Digital Business

August 12, 2018 — in Articles

There is a tiny island sitting on the very edge of Europe, which you probably only think about as a lovely holiday destination — over the past few decades it certainly was not famous for being an economical utopia (remember the banking crisis in 2013?). But, after living in the Republic of Cyprus for more than

Internet Users Worry About Online Privacy but Feel Powerless to Do Much About It

July 3, 2018 — in Articles

Consumers do enjoy the convenience of the apps they use but are individually overwhelmed when it comes to defending their privacy. When it comes to our collective sense of internet privacy, 2018 is definitely the year of awareness. It’s funny that it took Facebook’s unholy partnership with a little-known data-mining consulting firm named Cambridge Analytica

Why Microsoft Is Willing to Pay So Much for GitHub

June 12, 2018 — in Articles

Microsoft’s $7.5 billion acquisition of GitHub is a perfect illustration of how value is ascribed differently in Silicon Valley than in the rest of the world. GitHub was acquired for close to 30x annual recurring revenue (an astronomical multiple). To put this in perspective, Microsoft acquired LinkedIn for $26 billion in 2016 (7.2x revenue), in

Microsoft and Github

Adobe Aquires Magento for $1,68 Md

May 26, 2018 — in Articles

AN JOSE, Calif.–(BUSINESS WIRE)–Adobe (Nasdaq:ADBE) today announced it has entered into a definitive agreement to acquire Magento Commerce, a market-leading commerce platform, for $1.68 billion, subject to customary purchase price adjustments. The addition of the Magento Commerce Cloud will enable commerce to be seamlessly integrated into the Adobe Experience Cloud, delivering a single platform that

Adobe-Magento-hed-796x419

How Pastel found its first 25 customers

May 19, 2018 — in Articles

For those who are not familiar with the product, Pastel is a website feedback tool that helps designers and developers collaborate on live websites. They started off as a SaaS product priced at $25/mo. The ideal customer is a product facing creator (designer, developer or product manager) that participates in the feedback process during the process of

Play-Doh Outdoor Advertising

May 17, 2018 — in Articles

If you can imagine it, you can create it. PLAY-DOH: A BILLBOARD MADE OF 100% IMAGINATION In April, Hasbro transforms itself into a world of imagination and creativity to celebrate Children’s Day with the launch of the “Open a jar of imagination” Play-Doh campaign. The brand seeks to remind the entire world the importance of

Play Doh Airplane

Why Small Teams Win

— in Articles

Great products are made by people who care. As teams grow in size, ownership, responsibilities, and individual impact become abstract and blurred. As soon as ownership becomes ambiguous, products lose their opinion and often end up becoming a mediocre mess shaped by countless compromises. This is one of the main challenges large teams face today

General Data Protection Regulation (GDPR) is coming

May 5, 2018 — in Articles

When is GDPR coming into effect? On the 14th April 2016 the EU Parliament approved the General Data Protection Regulation (GDPR). The regulation will take effect after a two-year transition period and unlike a Directive it does not require any enabling legislation to be passed by government; meaning it will be in force on the 25 May 2018.

General Data Protection Regulation